Eva Mendes Image
In this image, we see the woman in the advert in an open pose. This would suggest that she is being suggestive and flirtatious with the audience, even though she isn’t breaking the fourth wall. The product is trying to be sold through sex appeal, the fact she is oiled up may look like she is sweaty or wet because she has been doing exercise or having sex, since they’re product is underwear. Again this appeals to the male and gay female market.
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